As we are still waiting for our digital half to get ready, we caught a summer moment to get out in the world and show the awesomeness of petanque. There are some prejudices about petanque, being a “game for old people,” but we believe it can be so much more than that, and bring people together across age, gender and culture.
In order to challenge this assumption, we went to see how students at KADK and market goers at Kødbyens Mad og Marked, would receive the opportunity to petanque against each other…
As expected there were a slight hesitation to expose themselves on the courts, but after the first daring teams started playing, tournaments quickly began to form.
In both events teams were primarily formed by friends, but as the games went a long, the teams began to form from the shared interest of PLAYING. It no longer mattered with who, as long as they were on the court together competing.
As we were hosting the events offline, it made us excited about how the behaviour will be, when they can invite each other on a digital platform.
We are facing many known challenges in the process of building relations, but analyses from gaming behaviour shows, that a shared common, the game, will be enough for people to engage, which was proven right at both events.
We were asked to host the event at Kødbyens Madmarked in order to bring more life to the pop up petanque court - more than 15 teams were competing throughout the day and approximately 50 participants making the court full all day with a waiting list for participation. The next time we need more courts maybe?
We can't wait to see how the launch of the next hubs will create new life to Copenhagens public spaces and make the city more playful and vibrant than it already is. Certainly the citizens here are hungry for outdoor activities, specially as the summerdays are a treasured asset which is celebrated on every street corner as soon as the soon shows it's sunny smile.
If you want to come on board and be a beta tester, you can now download the OURHUB app in App Store or Google Play and be a part of reinventing cities worldwide.
Play love from the OURHUB team
(More pics from both events below)